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Flan picard — AI-generated illustration AI-generated illustration

Picardy

Flan picard

In Beauvais, a baker created a flan in 2011 that, fourteen years later, became the ‘best in France’ — and will soon be sold in Mexico.

Pastry or bakery speciality from Picardy.

Discover

At a glance

History & Origins

Flan picard — AI-generated illustration AI-generated illustration

1981: A family bakery in Beauvais

Maison Savary opened its doors in 1981, in a family bakery in Beauvais, in the Oise. Benoît Savary, who learnt the trade alongside his father from childhood, was awarded the title of Meilleur Jeune Boulanger de France in 1994, as well as a master craftsman diploma in pastry-making.

Flan picard — AI-generated illustration AI-generated illustration

2011: The recipe that changed everything

In 2011, Benoît Savary developed an artisanal flan recipe for his bakery. A year later, the mayor of Beauvais, Caroline Cayeux, officially recognised the flan as a speciality of the town. Success soon outgrew the original shop: by 2014, demand exceeded the original bakery's capacity, and in 2018 a new partner, Paul Jaffré, teamed up with Benoît Savary to open a dedicated workshop. In April 2019, production exceeded 1,700 flans a week; today it reaches around 1,500 flans a day, at the Chambly workshop, still in the Oise.

Crowned best flan in France, bound for Mexico

In 2025, Paul Burckart, sous-chef pâtissier of the house, won first prize in the Concours du Meilleur Flan de France with the vanilla recipe. This accolade accompanies an export venture: in November 2026, Maison Savary is set to open a 170 m² shop in a bustling neighbourhood of Mexico, where the recipe — kept secret — will be recreated almost identically by teams trained in France. ‘It's a real thrill to be able to sell French products internationally,’ says Paul Jaffré, head of the company; Julie Aubin, now a partner, had discovered the flan while living in Mexico before launching the project.

A name shared with another Picard speciality

The name ‘flan picard’ does not always refer to the same product: some sources also use it for another regional tart, the tarte à l'badrée — a yeast-dough tart filled with a saucepan-cooked custard, the ‘badrée’. Maison Savary's flan, made with puff pastry and containing no fruit, is a recent commercial creation with no established link to this other tradition.

Product characteristics

Sensory profile

Appearance

Round puff-pastry tart, filled with a Madagascar vanilla custard.

Taste

Madagascar vanilla, milky and sweet.

Varieties

Vanilla

the original recipe, made with Madagascar vanilla paste.

Hazelnut, speculoos, chocolate, coconut, coconut-raspberry

variations distributed by the house.

Coffee, chocolate, exotic fruits

variations planned for the Mexico opening.

How it is made

01

Composition

puff pastry filled with a custard base made from raw milk, crème fraîche (33%), free-range eggs, sugar, cornflour, Label… Read more
puff pastry filled with a custard base made from raw milk, crème fraîche (33%), free-range eggs, sugar, cornflour, Label Rouge wheat flour, Madagascar vanilla paste, and salt.
02

Artisanal production

pre-baking at the Chambly workshop (Oise), where the exact recipe remains a trade secret; around 1,500 flans are produce… Read more
pre-baking at the Chambly workshop (Oise), where the exact recipe remains a trade secret; around 1,500 flans are produced each day.
03

Packaging

sold partially baked, in a wooden mould, in two sizes: 900 g or 1,400 g.

04

Finishing at home

the customer finishes baking in the oven before serving.

Tasting & pairings

Flan picard — AI-generated illustration AI-generated illustration

Sold partially baked, the flan picard is finished in the oven before eating, plain with vanilla or in a more indulgent variation — hazelnut, speculoos, chocolate, or coconut. It can also be ordered for delivery throughout France.

Labels & certifications

Good to know

Maison Savary's flan picard holds no PDO (AOP), AOC, PGI (IGP), TSG (STG), Label Rouge, or organic certification: it is a modern artisanal creation from a single house, distinguished by a professional competition — 1st prize in the Concours du Meilleur Flan de France 2025 — rather than by an official quality mark.

The people of the terroir

No producer is listed for this product yet.